Sublime
Systems

Sublime’s breakthrough “refinery for rocks” technology takes low-value rocks and industrial byproducts and breaks them down into their constituent pure minerals: cementitious ingredients and critical minerals. The process reduces harmful emissions and waste and is more energy efficient, while enabling a more durable, consistent, and beautiful cement.

The scope of work included a comprehensive brand refresh encompassing a refined logo, a new color palette, website design, and supporting collateral. The goal was to modernize the company’s visual identity while preserving its core essence. A key design motif—the triangle element from the original logo—was expanded into a versatile visual device used throughout the new identity system. It appears across digital and print applications, reinforcing brand recognition and symbolizing structure, innovation, and forward momentum. The result is a cohesive, contemporary brand experience that reflects Sublime Systems’ leadership in sustainable materials and clean technology.